PROJECT: I was engaged by a confidential creative agency to design a series of visually engaging presentations for their diverse client roster. Each project required quick adaptation to unique brand guidelines, messaging, and audience expectations. My role involved collaborating with agency leads to translate complex information into clear, impactful slides, balancing aesthetics with clarity for both internal and client-facing decks.

OUTCOME: The final presentations were delivered on tight deadlines and received positive feedback from both the agency and their clients. These decks helped clients communicate ideas more effectively, win proposals, and present their brands with confidence and professionalism.

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PROJECT: Commissioned by Erehwon Art Foundation, I was tasked with creating multiple front cover and inner page design concepts for a coffee table book commissioned by the City Government of Quezon City. The project required several rounds of creative iteration, balancing the city’s vision with the foundation’s artistic direction. My process included developing visual layouts, selecting imagery, and refining typography to capture the rich culture and history of Quezon City in an elegant, reader-friendly format.

OUTCOME: The project resulted in a suite of visually compelling options for both cover and interior spreads. My designs were praised for their balance of sophistication and accessibility, and contributed to the overall success of the foundation’s proposal to the city.

PROJECT: I was commissioned to design a comprehensive product catalog and create high-quality mockups for a client in the industrial solutions sector. The project involved organizing technical data, visualizing complex product features, and designing clean, professional layouts for both print and digital formats. I worked closely with the client to ensure accuracy and clarity in the presentation of product specifications and benefits. Additionally, I developed detailed product mockups to help the client showcase their offerings more effectively to potential customers and partners.

OUTCOME: The final catalog delivered a clear, visually engaging presentation of the client’s products, making complex information easily accessible to everyone. The product mockups provided the client with versatile marketing assets, and the catalog contributed to improved client communications and a more polished brand image.

PROJECT: As the go-to graphic designer for Shoalhaven City Turf Club, a prominent race track in Australia, I was responsible for creating a wide range of marketing materials over several years. My work covered both digital and print, designing event posters, race day brochures, signage, and other advertising layouts. Each project required adapting the club’s visual identity to various campaigns while maintaining brand consistency and appeal across all platforms.

OUTCOME: My ongoing design support helped Shoalhaven City Turf Club achieve a cohesive, professional brand image that resonated with both regular patrons and new visitors. The marketing materials consistently contributed to increased event attendance and positive feedback from stakeholders and the local community.

PROJECT: Over the past decade, I have provided professional photo retouching services to a wide variety of clients, delivering high-quality before-and-after transformations for digital, print, and personal use. My work covers everything from subtle enhancements and color corrections to detailed restorations and creative edits. These projects were completed before the rise of AI-driven editing tools, relying solely on advanced Photoshop techniques and a deep understanding of manual retouching processes.

OUTCOME: Clients received polished, natural-looking images that met their specific needs, whether for marketing, publication, or treasured personal photos. My extensive experience bridging different eras of technology has given me a unique perspective and adaptability, allowing me to combine classic craftsmanship with modern trends as the industry evolves.

PROJECT: I was commissioned by Kolsen, a diversified Australian company operating across multiple sectors, to develop a comprehensive brand style guide and design a professional capability statement. The style guide encompassed key elements such as logo usage, color palette, typography, and visual assets, ensuring consistency across all brand communications. The capability statement was crafted to effectively showcase Kolsen’s services, expertise, and achievements, aligning with their brand identity and appealing to potential clients and stakeholders.

OUTCOME: The finalized brand style guide provided Kolsen with a cohesive visual identity, facilitating consistent branding across various platforms and materials. The capability statement served as a powerful marketing tool, enhancing Kolsen’s professional image and supporting their business development efforts.

PROJECT: I collaborate with small to medium businesses across various industries, guiding them through every stage of the branding process. My services typically include developing mood boards, style guides, brand questionnaires, iconography, and defining core brand values. I work closely with clients to understand their vision and goals, ensuring each element, from color palettes to typography to brand messaging, captures their unique identity. My hands-on approach helps clients clarify their brand story and express it consistently across all platforms.

OUTCOME: My branding support has empowered numerous businesses to launch or refresh their identities with confidence. Clients benefit from cohesive visual systems, clear brand guidelines, and thoughtfully developed assets that elevate their market presence and make a lasting impression with their audience.